Zinhle On Purpose
Our Work For
Zinhle On Purpose
- All
- Logo
- Profile
- Social Media Posts
- Invoice Design
- Apparel Branding
Project Info
Do you know when God drops a bottle of water in the desert? This project was one of those very inspiring and passion-igniting works that our creativity was challenged to embrace after a very dry business season. Zinhle On Purpose is a voice brand specializing in Voice Over work, Event MC work, and Radio Broadcasting. As you can imagine, we had to tie our creative shoelaces for this exciting run.
Project Description
First of all, Zinhle On Purpose was a fully-fledged brand before coming to our doors. Zinhle was a fairly known talented MC and Radio Broadcaster. The only thing she lacked was branding to complement her amazing work. We started off with this self-explanatory logo that just screamed the use of one’s voice without question. The Mic icon represented all the 3 elements of the brand even without the help of the wording that accompanied it.
We then branded the official documents, the Artist Profile, the invoice/quotation design, and the clothing apparel for more brand awareness. Lastly, our journey to social media marketing started here. We created a new Facebook Page for the Zinhle On Purpose brand and linked it with the already existing Instagram Page. Creating and posting content was all part of the fun, trial, and error for the three months that we were contracted for.
The Facebook page grew from 0 to 151 page likes in 1 month, to an exciting addition of 160 likes in the second month, and finally reaching a total of 487 page likes in the 3rd month. Whilst the Instagram account was sitting at 1 641 followers when we started, we added 108 new followers in the first month, 76 new followers in the second month, and 23 followers in the last month. Totaling about 207 new Instagram page followers in 3 months.